CURRENT EVENTS

  • Aqua Books (1999-2012) is now permanently closed. This site is for posterity only. Thank you for everything.
  • Coming May 2014 - TheValiant.ca

274 Garry St.
(Between Portage
& Graham)

Winnipeg, MB
Canada  R3C 1H3
204-943-7555

OPEN
Tues-Sat 11am-9pm
Sun-Mon Closed

EMAIL
kelly@aquabooks.ca

We accept Interac, Visa and Mastercard too

What people are saying:

Kelly, you are one pure, unalloyed smart ass for the ages and I like that. - Jeff Monk

The Soup Incident


In the spring of 2007, I asked graphic designer Julia Michaud to create a new logo for us, something that would really get us noticed. As we worked together and tossed ideas around (and I couldn't make up my mind), we started goofing on iconic images in popular culture. She ended up designing some Aqua Books "logos" that were spoofs of other images, including some big-time corporate logos. I thought her rendition of Andy Warhol's Campbell's Soup Can was hilarious. Campbell's, apparently, did not. Following is their letter to me, plus my response (farther down). Oh well, at least I got noticed....


Campbell's has now responded to my response. It's at the bottom. At first I thought that she didn't get it, being a humourless (that's Canadian for humorless) lawyer. After reading it again, I now realize what she actually said: "It's nice for you that you're such a funny boy, but use our logo again, and I'll be all over you like stink on a hobo." I thought I was funny, but she has a very deft touch. Maybe she missed her calling. I know I missed mine.


UPDATE 10/21/08: Looks like someone else has had a little correspondence with our friend Jill: Campbell's Soup at War with Pop Burger.

soup soup soup soup soup soup soup

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